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Learn how to add a new marketing channel through which you can promote your online event. What is referral marketing and why does it perfectly fit with online events?
Depending on the niche, rewards, promotion you do what will be the return on investment be like? What is considered a successful campaign?
What is the best way how you engage your attendees to participate in your referral program? How can you promote your referral program?
Is it discounts, free tickets, e-books, merchandise? How many rewards should you give out and how should you structure them?